DPS Analysis

This is a double page spread from a style fashion magazine.

The majority of the text is small accept for the two headings on the page. The heading at the top states the title of the page and the heading on the left page displays what that section of reading is about. This helps to keep the page structured and simple for the reader to follow. The genre of the magazine is style/fashion. The purpose of this double page spread is to advertise and inform the reader on information on style and fashion. Also its aim is to give the reader some tips on fashion to improve there style for different situation such as: working, casual, smart etc. The unique selling point of this page is the many colours that are being displayed and the tips for the target audience to use. Also the unique identity of a double page spread is how the two pages combine together so they don't look like two separate pages. I think the target audience for this magazine based on textual analysis would be women around the age of 25-40. This is because the props and clothing displayed on the page are feminine and women's items, also the colours used represent a women magazine. The text appeals to the target audience as the images used are all feminine and are of women's accessories. Furthermore, the lexis used appeals to the target audience with words such as style loop and beautiful. The lay out of the page could also represent the type of female its marketing to as the page is very organised and faultless. This could be the type of reader the magazine is looking to target. There is slightly more text than images in this double page spread but the images used signify the target audience and what the magazine is about. Also the text is set out in an organised way so it is easy to follow and keep the reader from feeling the text is too long. As well as this the use of the colour white for most of the page signifies the purity of the magazine and also represents the type of reader the magazine is marketing to. I think the text does follow the genres conventions as it contains images of it genre and gives hits on style and fashion of which the magaznie is about. The magazine has inspired my to use the correct colours for my magazine in order to reach my target audience and make it feel more appealing to them.